L'Oreal vs Wella: Which Brand is Better for You? (2024)


  • L’Oreal vs Wella: Comparison
  • L’Oreal vs Wella: A Quick Overview
  • About Wella
  • About L’Oreal
  • L’Oreal Majirel vs Wella Koleston
  • L’Oreal vs Wella: Conclusion

Are you looking for an in-depth review on L’Oreal vs Wella? You’re on the right page.

Though there are a lot of brands out there, these two brands are some of the best you can get your hands on.

Whether you’re looking for the best company for hair color or hair smoothing treatment, you should be able to get a matching product from either of them.

In this article, you’ll learn how you can differentiate between these two brands to get the best product.

Choosing a good treatment or color brand for your hair is something that you need to take seriously. The first step in choosing the right one is knowing your hair type.

If you’re primarily interested in hair color, you want to choose the most natural brand. You don’t want to use a product that’ll strip your hair of its color.

Also, when choosing, you should go for the brand that you’re most familiar with and has a widely available training system/program.

If you have dry hair, you’ll need moisturizing shampoos that can moisturize your scalp and add shine to your hair. For fine hair, you don’t need a moisturizing shampoo.

But if you’re suffering from frizz and flyaways, you may find more comfort in conditioners than in shampoos. This is just a short treatise to help you on your way to choosing the most appropriate product for your hair.

L’Oreal vs Wella: Comparison

Though a French company, L’Oreal is recognized internationally and has a lot of affordable products across different categories.

Wella, on the other hand, is a smaller German-based company. They both offer hair coloring products and shampoos, even though Wella is more expensive on that front.

L’Oreal vs Wella: A Quick Overview

About Wella

Professional is a luxury hair care brand that has been existing since the 80s. The brand has been around for decades. The likes of Redken, L’Oreal, R&D, Biolage, etc., are direct competitors to the brand.

Because of its high-quality products and excellent ingredient list, the brand has won many awards. That means many others are finding the brand useful and effective for their needs. So, if you’re out for a good shampoo, then try Wella.

Just make sure you’re choosing the product that matches your hair type as that’s the only way to make it effective.

Wella Enrich Shampoo

As you can see from the name, the Enrich Shampoo has deep moisturizing properties that’ll help your hair become nice-looking and sleek.

The shampoo is designed for dry hair and also comes with an accompanying conditioner.

If your hair is stressed out or has become frizzy and lifeless, you can use this shampoo to calm it and nourish it so it is plumpy, thick and fluffy.

The conditioner contains ingredients like vitamins, peptides, and minerals all of which are important for the nourishment of the hair.

Is Wella Really for You?

If you’ve colored your hair or are planning to do a chemical treatment for it, Wella has a lot of products to choose from.

The brand has shampoos that’ll protect your hair during the process as well as those you can use after the treatment to keep your color in top condition. Another thing to consider is that Wella, like many other brands, makes products for different hair types.

So, if you have coarse, fine, or straight hair, you’ll find a suitable product. In terms of prices, Wella’s product is on the expensive side compared to the many other brands and products I’ve reviewed.

But if you can afford it, it’s important to find a product that’ll work for you. Once you can do that, you can expect your hair to thank you.

About L’Oreal

L’Oréal is a French personal care company, even though they’re well known the world over. They have a lot of products stretching across perfume, skincare, sun protection, and hair color.

The company was founded by Eugène Schueller approximately 110 years ago. But now, it has grown with a lot of subsidiaries and branches across different countries.

Popular Products from L’Oreal

One of the most popular and widely reviewed shampoos from L’Oréal is the L’Oréal Paris’ Total Repair Shampoo. This shampoo, as you can discern from the name, is designed for damaged, overworked hair.

If you have broken hair fibers and you need a good formula to help you mend it, you can try out this repairing shampoo. Aside from having the quality of adding smoothness and structure to hair strands, it also smells great.

One other thing that users like about it is that it’s very affordable. In addition to that, you can also use it when you just bleach or perm your hair.

If you look at other brands like Redken, H&S, Matrix, etc., you’ll see their number one product is more expensive. Fortunately, L’oreal is a reputable and well-known brand so you’re not going to get an unusable product for paying low.

In comparison to Olay, I’ll score L’Oreal high in the hair repair department. If you need your hair repaired and you’re looking for a good brand, I’ll recommend L’Oreal.

Applying L’Oreal

To use the L’Oreal shampoo, you need to massage it into your wet hair, lather, and then rinse. After wetting your hair, massage the product into it and wait for 3-5 minutes before rinsing out the shampoo.

If you’re looking to use the shampoo for intensive repair, you will need to use the accompanying conditioner so you don’t experience too much dryness after shampooing.

Using L’Oreal for Hair Color

If you’re going to use the L’Oreal hair color, you should know that it can have some side effects. Some users have complained of experiencing itching in their scalp as well as burning sensations around the eyes.

However, this may not be a definite occurrence because hair color can have unwanted negative impacts. This may include:

1. It can cause damage to the hair. When you change your hair color, it penetrates deeply into your hair shaft. Without proper conditioning, that could lead to damages to your hair over a period.

2. Even if you’re doing it yourself, getting your hair changed is a costly endeavor. Add into that the amount you’ll spend on special shampoos, touch-ups, and continuous management.

3. Changing hair color can cause itching to your scalp. If you’re very sensitive, this can become stressful for you.

L’Oreal Majirel vs Wella Koleston

Wella Koleston Permanent Hair Color

L'Oreal vs Wella: Which Brand is Better for You? (1)

L'Oreal vs Wella: Which Brand is Better for You? (2)This hair color is designed to give you balanced and pure haircolor. According to Wella, it offers shine and natural depth to the hair so it can look luminous and glossy.

It has both the Pure Balance Technology and ME+ which sets it apart from the others. The PBT helps in toning down hair damage while delivering superior color.

The ME+ helps in reducing the chances of you developing an allergy to new haircolor.

The benefit doesn’t stop there. The Koleston can also prevent the formation of free radicals so you can get a better hair color.

L’Oreal Professionnel Majirel Ionene

L'Oreal vs Wella: Which Brand is Better for You? (3)

L'Oreal vs Wella: Which Brand is Better for You? (4)Majirel from L’Oreal is similar to the Koleston but offers only 3 levels of lift. However, it can deliver color that’ll last longer. Whether you’re darkening or lightening your haircolor, you’ll get the same level of lift.

With Majirel, you get 100% grey coverage and you can cover gray color.

If you’re looking to add dimension, lighten, or deepen your haircolor, then you should look into this. It has great resistance to fading while also protecting and restoring natural hair fiber.

It has 4 cool-toned and permanent metallic shades. These include Hi-Lilac, Silver Star, Pink Ash, and Crystal Ash.

L’Oreal Majirel vs Wella Koleston Difference

The main difference between them is that L’Oreal Majirel is less expensive than Wella Koleston — if you’re buying from Amazon.

Wella offers up to 5 levels of lift. L’Oreal Majirel, on the other hand, can only deliver 3 levels of lift.

L’Oreal vs Wella: Conclusion

As you can see, both Wella and L’Oreal are reputable brands with a big selection of beauty and personal care products. If I’m to recommend based on price, I’ll say go for L’Oreal.

L’Oreal’s products are widely available too. However, based on performance, I’ll recommend Wella. That seals the comparison on L’Oreal vs Wella.

Up Next: La Roche Posay vs Cerave

We earn commissions if you purchase thru our link. Majority of products aren’t tested by the site owner (except a few). Content is from the research and feedback of users.

L'Oreal vs Wella: Which Brand is Better for You? (2024)


L'Oreal vs Wella: Which Brand is Better for You? ›

Is L'Oréal a good hair brand? Yes, L'Oréal is a good hair brand.

Is L Oréal a good brand for hair? ›

Is L'Oréal a good hair brand? Yes, L'Oréal is a good hair brand.

Is Wella hair dye a good brand? ›

When it comes to salon treatments, the best professional hair color line is Wella Illumina Permanent Creme Hair Color. Available in 36 shades, the colorist-recommended formula is gentle, versatile, and leaves hair oh-so-shiny.

Which one is better Loreal or Matrix? ›

It is super important to have a hair care routine that works best for you. Both Loreal and Matrix are excellent hair care brands even though matrix comes under the L'oreal Group Professional Product Division.

Is Loreal smoothening good for hair? ›

It not only nourishes but also adds back the shine and makes my hair more soft and smooth. I usually leave my hair open but still, it doesn't get tangled much, thanks to this serum.

Is Loreal a safe brand? ›

Our products

We ensure that our cosmetics are totally safe for our consumers by only using ingredients that meet the highest quality standards and that fully comply with regulations.

Which company hair products are best? ›

  • Himalaya Shampoo.
  • Herbal Essences Conditioner.
  • Parachute Oil.
  • Biotique Serum.
  • Mamaearth Hair Mask.
  • Garnier Fructis Hair Conditioner.
  • Indulekha Oil.
  • Livon Serum.

Which hair color brand is safest? ›

Our best overall pick is Biolage Haircolor, a henna dye that's free from harmful chemicals including ammonia and PPD. We also love Madison Reed Radiant Hair Color Kit, which is free of ammonia, parabens, resorcinol, PDD, phthalates, and gluten, plus the added benefit of being packed with hydrating ingredients.

What hair dye brand does not damage hair? ›

Revlon Colorsilk Beautiful Color Permanent Hair Color

For at-home color, you can count on Revlon Colorsilk to get the job done without damaging your hair. This permanent ammonia-free hair dye comes in myriad shades, from stark blue-black and rich brown to vibrant red and ultra-light platinum blonde.

Is Wella T18 damaging to hair? ›

Experts advise people doing DIY silver hair to stop using Wella T18. The reason is that it's a level 10 toner. So, unless you have a level 10 blonde, it wouldn't really have the effect you're looking for. What's more, Wella has peroxide which is really damaging to your hair.

Where does Loreal rank? ›

Clichy, 2 November 2022 – For the second year in a row, L'Oréal took the 5th place in the Universum global ranking of business students' favorite companies, thereby positioning the Group as the n°1 European company.

Who is the biggest competitor of Loreal? ›

L'Oréal main competitors are Bayer, Reckitt Benckiser, and The Kraft Group. Competitor Summary. See how L'Oréal compares to its main competitors: Nestlé has the most employees (328,000).

Is Loreal number 1? ›

Consumer Products at a glance

Our Division holds the world's #1 beauty brand with L'Oréal Paris*, the #1 makeup brand with Maybelline New York*, the #1 natural brand with Garnier, as well as NYX Professional Make Up.

Which Loreal product is best for frizzy hair? ›

After shampooing, use the L'Oreal Paris EverPure Frizz-Defy Conditioner, which is our best conditioner for frizzy hair. It helps to condition frizz-prone hair for humidity and frizz control, manageability, and luminosity. Apply the conditioner to wet hair, focusing the product mainly on your lengths and ends.

Is Loreal good for frizzy hair? ›

For silky smooth hair free from frizz, L'Oréal Professionnel have perfected the best haircare formulas in order to leave your hair feeling lightweight and vibrant - full of vitality and left with a beautiful finish.

Which brand hair smoothing treatment is best? ›

Our Best Hair Smoothing Products to Try Now
  • L'Oréal Professionnel. Steampod Hair Straightener + Curling Iron. ...
  • Pureology. Smooth Perfection Shampoo. ...
  • Pureology. Smooth Perfection Conditioner. ...
  • Mizani. 25 Miracle Nourishing Oil. ...
  • Redken. One United All-In-One Multi-Benefit Treatment. ...
  • Matrix. ...
  • Pureology. ...
  • Redken.

What are the weaknesses of Loreal? ›

While L'Oréal has many strengths as a company, it also faces some weaknesses. These weaknesses include: Dependence on key markets: L'Oréal relies heavily on the European and North American markets for most of its revenue, making it vulnerable to economic downturns or political instability in these regions.

Is there a lawsuit against Loreal? ›

NEW YORK, March 28 (Reuters) - A judge dismissed a proposed class action lawsuit accusing L'Oreal SA (OREP.PA) of tricking American shoppers into overpaying for its beauty products by making them believe the products came from France.

Does Loreal use formaldehyde? ›

At least four L'Oréal products (Maybelline Great Lash Mascara, L'Oréal toner, kids shampoo and mascara) contain four different formaldehyde-releasing preservatives. Formaldehyde is classified as a known carcinogen by respected scientific authoritative bodies.

Who has the best hair quality in the world? ›

Japan, Spain and Sweden are widely known for having people with healthy hair, but there are also other countries like India, France and Russia that are also known for helping people keep their hair natural and not messing with any artificial coloring.

What products do hairdressers use? ›

Top Hair Salon Products You Should Try in 2021:
  • Oribe Dry Texturizing Spray. ...
  • Moroccanoil Curl Defining Cream. ...
  • Briogeo Scalp Revival Treatment. ...
  • Living Proof Dry Shampoo. ...
  • OUAI Repair Shampoo. ...
  • Kevin Murphy Blonde Angel Wash. ...
  • Bumble and Bumble Overnight Hair Mask. ...
  • Christophe Robin Volumizing Conditioner.

What is the best hair color brand that last the longest? ›

13 Best Long-Lasting Hair Dyes That You Need Right Now – 2023
Best Overall:REVLON Colorsilk Beautiful ColorPrice on Amazon
Best Drugstore:Garnier Nutrisse Nourishing Color CremePrice on Amazon
Best For All Hair Types:L'Oreal Paris Feria Smokey Silver Multi-Faceted Shimmering ColourPrice on Amazon
7 more rows
May 23, 2023

Is it safe to use Loreal hair Colour? ›

Good news for DIYers: Box dye is perfectly safe when you follow the directions. There are certain precautions you should take when it comes to coloring your hair at home, and once you know them, you can become a do-it-yourself dye job pro. Want to learn more?

Does Wella hair color contain ammonia? ›


Getmulti-tonal & shinytones leavingyourhairvisiblyhealthy, with 90% lessbreakagethanksto a gentle formula with no Ammoniaand natural ingredients.

Does Loreal hair dye have ammonia? ›

L'Oréal Paris Excellence Crème is an ammonia free hair colour, which is made with a triple care formula that protects, strengthens, and replenishes your hair.

Is Loreal hair color ammonia free? ›

Your colorist can create your personalized look using our sought-after portfolio of ammonia-free, odor-free shades. From cool ash shades to longest lasting true-to-tone reds, try on your favorite shades on the L'Oréal Professionnel Style My Hair App.

Is Wella T14 or T18 better? ›

The Colors are Different

Violet cancels out yellow while blue cancels out orange. If you have any orange left in your hair, T14 is probably the best for your hair over T18. T18 is only effective if your hair is a level 10 or higher (purely yellow).

What is the difference between Wella T14 and T18? ›

T14 will give your hair a pale ash blonde shade while T18 will leave it the lightest blonde shade. However, T14 gives hair a lighter color result as it brings a gray undertone to hair while T18 gives hair darker violet undertones.

What is Wella T18 best for? ›


Wella T18 is packed with purple pigments, which will neutralise those yellow tones and leave you with an icy blonde result. The Wella T18 Toner is the only toner of the range that's purple based and it's the most powerful at combatting yellow tones.

What is Loreal best known for? ›

L'Oréal Paris is the world's leading cosmetics brand, making the best of luxury beauty available and accessible to everyone. From makeup and skincare to hair care and hair colour, our pioneering spirit leads our scientific excellence and restless innovation.

What is the #1 beauty brand? ›

Rare Beauty

Why is Loreal popular? ›

According to Agon, the 112-year-old French beauty conglomerate has strengthened its position as the undisputed leader in the global beauty market due to a healthy appetite for acquisitions, as well as a robust and well balanced business model that covers all circuits, all categories, all price points and all consumers.

What makes Loreal different from other brands? ›

Our Strategy: Universalization

L'Oréal has chosen a unique strategy: Universalization. It means globalization that captures, understands and respects differences. Differences in desires, needs and traditions. To offer tailor-made beauty, and meet the aspirations of consumers in every part of the world.

What is an alternative to L Oreal? ›

L'Oreal's competitors

Revlon is a provider of cosmetics, hair color, fragrances, skincare, and beauty care products. CHANEL is a company that provides fashion products, fragrances, make-up products, skin care products, jewelry, and watches. Avon Products is a manufacturer and marketer of beauty and related products.

Which is best in Loreal? ›

L'Oreal Total Repair 5 Shampoo. L'Oreal Total Repair 5 Shampoo helps to get rid of all visible signs of damaged hair, including hair fall, dry hair, roughness, dullness, and split ends. The brand has managed to create unique formulations that truly work for your hair concerns.

Is Loreal Made in USA? ›

North Little Rock is home to L'Oréal USA's largest global manufacturing plant.

Who is Loreal owned by? ›

Liliane Bettencourt and her family control 51 percent of Gesparal, a holding company that owns 54 percent of L'Oréal. The Swiss food giant, Nestlé S.A., owns the remaining 49 percent of Gesparal.

What age is Loreal Age Perfect for? ›

Beauty designed especially for mature, 55+ skin. After menopause, skin has unique needs. With age, the body's levels of hydration and nutrients decrease.

Which one is best for dry and frizzy hair? ›

You can also use some of the following home remedies to treat frizzy hair:
  • Hot Oil Treatments: Hot oil treatment helps restore the moisture of the hair. ...
  • Mayonnaise: Mayonnaise works as a conditioner. ...
  • Apple Cider Vinegar: ...
  • Avocado: ...
  • Egg Whites, Apple Cider Vinegar, Olive Oil: ...
  • Tea: ...
  • Coconut Oil Treatment:
7 days ago

Which Loreal shampoo is best for dry and rough hair? ›

The L'Oréal Paris 6 Oil Nourish Range will moisturize your hair, leaving it soft, shiny, and manageable – the perfect solution for dry hair. L'Oréal Paris 6 Oil Nourish Shampoo - to cleanse and nourish your hair from root to tip.

What is frizzy hair lacking? ›

Frizz occurs due to a lack of moisture in the hair. This causes hair to seek moisture from the air around it, which is why humidity often makes matters worse. In addition to the weather and hair's lack of moisture, there are a number of factors that can leave your hair more vulnerable to frizz.

Which is better for frizzy hair keratin or smoothing? ›

Keratin treatment has come out as the best treatment for smoothing your hair. It is a time-saving treatment, especially for those who mostly style their hair in a straight way. It cut down the drying time by 60 per cent. Keratin eliminates frizz and roughness in your hair.

What salon treatment makes hair smooth and shiny? ›

Salon Keratin Treatments

It's also referred to as Cezanne or Brazilian Keratin Treatment is a chemical treatment for dry, frizzy hair that makes it smooth, straight, and shiny. A good hair salon keratin treatment can produce incredible results that last for up to six months.

Which hair treatment makes hair smooth and silky? ›

Coconut Oil

It imparts shine and is a good hair conditioner. In addition, coconut oil protects the hair from damage and reduces the loss of proteins from it. This helps in maintaining the health of hair. You can use it for making your hair silky by simply massaging the oil onto your scalp and hair strands.

Is Loreal shampoo good or bad for hair? ›

L'Oreal Shampoo Side Effects

Some of the negative side effects of using L'Oreal shampoo can include dryness, dullness, split ends, breakage, and an itchy scalp. If you are experiencing any of these after having started using the product, try discontinuing use and shampoo your hair with natural ingredients instead.

Is Loreal shampoo good for your hair? ›

L'Oréal shampoo is best known as a product that helps to restore damaged hair to make it stronger, healthier, and shinier. Using the best shampoo for your hair type is the most important part of any haircare routine.

Is Loreal shampoo really sulfate-free? ›

Indulge in premium color care, validated by hair colorists*. L'Oréal Paris EverPure shampoo, conditioners and treatments are 100% free of sulfates, no harsh surfactants and harsh salts and are always gentle on colored hair.

Is Loreal a chemical free shampoo? ›

A: yes...it's sulphate free and suitable for hair of every type.

Which Loreal shampoo is safe? ›

L'Oréal Paris EverPure Sulfate-Free Volume Shampoo

The sulfate-free formula makes this duo safe for all hair types, especially color-treated hair, without ever weighing down strands.

Which Loreal shampoo is best for hair? ›

L'Oreal Paris Total Repair 5 Shampoo 82.5 Ml
  • Suitable for most hair types.
  • Helps repair salon-damaged hair.
  • Brings back the moisture.
Dec 15, 2022

Does Loreal shampoo have formaldehyde? ›

At least four L'Oréal products (Maybelline Great Lash Mascara, L'Oréal toner, kids shampoo and mascara) contain four different formaldehyde-releasing preservatives. Formaldehyde is classified as a known carcinogen by respected scientific authoritative bodies.

Who is L Oreal's biggest competitor? ›

L'Oréal main competitors are Bayer, Reckitt Benckiser, and The Kraft Group. Competitor Summary. See how L'Oréal compares to its main competitors: Nestlé has the most employees (328,000).

Which is the number one best shampoo? ›

  • L'Oréal Paris Dream Lengths Shampoo for Women. BUY NOW.
  • Biotique Ocean Kelp Anti Hair Fall Shampoo. BUY NOW.
  • StBotanica Moroccan Argan Hair Shampoo. BUY NOW.
  • Dove Intense Repair Shampoo. BUY NOW.
  • Tresemme Hair Fall Defence Shampoo for Women. BUY NOW.
Jan 30, 2023

What shampoo does Kim Kardashian use? ›

There's nothing sexy about dandruff; even the shampoo bottles have a way of adding injury to insult by being branded in the most uncool way ever. But the latest launch of Kim Kardashian's favorite brand Ouai is showing that no longer needs to be the case with their new Anti-Dandruff Shampoo.


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